Disney has been in a season of reboots and remakes for a while. Coming next is the classic Christmas movie, Home Alone, as well as “reimaginings” of the Night at the Museum and Diary of a Wimpy Kid franchises.
In an effort to truly make their soon-to-be-launched streaming service, Disney+, absolutely irresistible, Disney is seemingly including the reboots of these films on the new service. The news came during Disney’s Q3 Earnings Call when chief Bob Iger mentioned the three films would be “reimagined”, as reported by ComicBook.com.
Who exactly is asking for new content from these franchises? Hard to say. The latest Disney+ news is in contrast to (mainly) original content set for the streaming platform. New High School Musical, Star Wars spin-offs, and a series of shows featuring the characters and actors from the MCU have all been previously announced.
The latest pricing info about Disney+ also came during the Earnings Call. Starting on November 12, the company will offer a bundled packing of Disney+, Hulu, and ESPN+ for $12.99 a month, The Verge reports. The discounted price is surely meant to appeal to current Hulu and ESPN+ subscribers who are paying $5.99 and $4.99 per month, respectively, for those streaming services.
Iger called Disney+ “the most important product the company has launched in my tenure.”
In a press release, Iger said, “The positive response to our direct-to-consumer strategy has been gratifying, and the integration of the businesses we acquired from 21st Century Fox only increases our confidence in our ability to leverage decades of iconic storytelling and the powerful creative engines across the entire company to deliver an extraordinary value proposition to consumers.”
It’s no surprise then that Disney is doing everything in their considerable power to make it not only a success but to make a giant step forward in conquering the direct-to-consumer market. The newly announced bundle is priced to beat or compete with Netflix and Amazon Prime Video.
“That $12.99 bundle offers consumers tremendous volume, tremendous quality, and tremendous variety for a good price,” Iger stated.
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