The eagerly anticipated release of High Rise is nearly here. The movie based on the JG Ballard novel of the same name, and starring Tom Hiddleston and Luke Evans opens in UK cinemas on March 18. Ahead of this release we have a treat with a new movie poster, and an online version of the poster, which gives us a different view on the High Rise.
High Rise, directed by Ben Wheatley, tells the story of a dystopic vision of an anonymous apartment block in 1975 Britain. The seemingly idyllic living environment is soon shown to be a hellish vision of what happens when civilisation crumbles. Check out the official synopsis below:
1975. Two miles west of London, Dr. Robert Laing moves into his new apartment seeking soulless anonymity, only to find that the building’s residents have no intention of leaving him alone. Resigned to the complex social dynamics unfolding around him, Laing bites the bullet and becomes neighbourly. As he struggles to establish his position, Laing’s good manners and sanity disintegrate along with the building. The lights go out and the lifts fail but the party goes on. People are the problem. Booze is the currency. Sex is the panacea. Only much later, as he sits on his balcony eating the architect’s dog, does Dr. Robert Laing finally feel at home…..
Having been lucky enough to watch High Rise during last year’s BFI London Film Festival, I can honestly say that this movie is one of the most interesting films I have watched for a long time.
The moving kaleidoscope poster that has been created for online publicity is equally interesting, and it is refreshing to see effective and clever use of online advertising.
High Rise stars Tom Hiddleston, Luke Evans, Jeremy Irons, and Sienna Miller; and is released in UK cinemas on March 18. Check out the trailer below: